I got permission to share the presentation I gave earlier this week to a small audience at the invitation of @synthesio, who I’m really glad to have had the opportunity to present to, and to share my point of view (POV) on social analytics.   Synthesio contributed the largest case study in the book, on the Accor Hotel Chain, contained in Chapters 3 and 12 (the case study was split up by my editors and parts were placed in each chapter).

Of note, I used a similar font to what is used by Synthesio for their own booklet on Social Media Analytics which was published online recently.

I’m still in London till Sunday – and of all the trips I’ve taken here (7 in the last 26 months) this one is the most intense, and perhaps, exhausting.  Today is my first “down” day and opportunity to post, upload presentations, and share my thoughts.

I always enjoy coming to London, have friends here, and find the opportunities to present my ideas and approach, in some ways, more opened to me, than it often has been back home (at least, until recently).