Anyhow – tonight I made my way back over to 570 Washington Street in New York City where TechCrunch Disrupt is taking place.  I plan to go over for the first hour or so Tuesday morning, as well.

I have two videos to share now, the first is Michael Arrington’s sparing match with Yahoo! CEO Carol Bartz – I think the first 30 seconds of this interview tells it all.

I was trying to find this interview earlier today and it wasn’t online at first – but was widely spoken of.

But the real reason I’m writing this post is my interview with Barak Hachamov that happened this evening – after TechCrunch Disrupt, while going with a Stowe Boyd and his party over to a nearby place for some wine.

Barak Hachamov is the founder of My Sixth Sense – and he got me to think about giving it a serious try (I had the app on my iphone for close to a year and a half – but didn’t spend more than 10 minutes on it so far) – I already spent about a half hour on it tonight.

The conversation continued once we got to our destination, a nearby wine bar and we spent about another 45 minutes talking intently about the difference between what My6sense does and Personalization – which it’s easy to confuse.    The concept being conveyed here is “Digital Intuition” – see the video below for a short description of  My6Sense.

Barak Hachamov told me that it takes about 3 weeks of constant use to fully train My6sense – but once you do – it will give you enough information to be the star of anything you want to know about – and Barak wasn’t shy about telling me that his software can be adapted to power many things.   Barak Hachamov said that his Attention API that was launched at DEMO in March could be adapted to other applications and that it was not that difficult to do.  According to a quote from the Forbes article on My6sense Attention API announcement ….

With the Attention API, application developers and content publishers can directly address this challenge with hyper-personalized streams that allow their users to focus on the most relevant content, at the right time and in the right context.

The service is content/stream agnostic and can automatically rank information from all types of sources — including social streams like Twitter, news streams, RSS, vertical content providers, open whiteboards and more. The solution is optimized for mobile platforms, where digital clutter is the most prominent, and can be successfully used on non-mobile sites and applications as well.

Adopting the Attention API is simple. Clients simply need to connect my6sense to the streams they wish to personalize and then notify my6sense of the users’ basic interaction with the streams. In return, my6sense provides personalized streams.

Mashable has another post mentioning  how websites could use My6sense to power personalized content via the Attention API – though I argued with Barak that even TechCrunch did not have enough content to be worth doing that with – as 20 posts a day (about what TechCrunch has) isn’t going to be all that customized to anyone – and wondered if the kind of ranking and selection that’s needed for My6Sense to fully work is much more massive – which is what it was designed for.

Another use of My6Sense is Job Search – I recently read about Brian Solis working with Monster.com on a Job Search contest but can’t seem to find the clip of it – My6Sense is instrumental in serving up the information that the contest is based on (sorry, but I don’t have the details).

Barak said that right now we are flooded with information that we don’t have time to process but in 5 years we’ll have far more content to process than we do now and he thinks My6Sense will be an important way that individuals to filter the information they get to be truly unique for them – and be able to accomplish much more with this enhanced feed.

Barak gives credit to Stowe Boyd for the genesis of My6Sense by coming up with the idea of “streams” and claims that Stowe was the first to use that term.

My main concern in using My6Sense is what I said in the video – that I put all this time into getting Google Reader to work for me – publishing my content on Facebook, Twitter and Friendfeed all at the same time (an in some cases, redundantly) – I like the effect, overall (minus the redundancy) and am a little hesitant to give that up.   Also, I can assign notes to an item in my RSS feeds within Google Reader – but My6Sense does not have the exact same functionality, or if it has, I have yet to discover it.

On the other hand, Barak Hachamov said that within 3 weeks of my constantly using My6Sense – my content and comprehension of the data will be so much better that I will never want to go back to Google Reader – and to be honest – I want to give it a try – and figure out if My6Sense will work for me.

Even so one thing that My6Sense does not appear to do – let me use it on a desktop or laptop – where I might also want to consume the data (I hope I’m wrong about this, btw) – and that is also a problem for me moving over to My6Sense and dropping Google Reader.   Many of my blog posts draw upon notes I’ve made in Google Reader – what happens to that now that it all goes into My6Sense IPhone Application.

Sure, I can make notes that get posted to Facebook – or other sites – but there doesn’t appear to be any function in My6Sense that directly matches the notes that Google Reader allows me to make – and since I can’t also access it on my desktop – it’s one reason why I might not want to switch over to My6Sense.

Which gets me to the end of this post with the idea that we can’t fully assume how your audience may want to consume data – and while Barak has made the Attention API available – his company may not, as yet, made the intelligence that My6Sense can supply as fully available as it could be.

But that should not stop anyone from trying to use My6Sense – or spending the three weeks to fully train it – and I would do this even as I continue to use Google Reader – just so I don’t lose the work I’ve put in to Reader so far.  Moreover, if I find that I can replicate the parts of Google Reader that appear on first glance to be missing – I may consider just using My6Sense for reading all my RSS feeds – I’ll just have to wait and see how useful, or not, My6Sense ends up being for me.

And in this, Barak Hachamov cited Louis Gray – who has a story tell about My6Sense and what happened once he spent that time customizing My6Sense.   I’ll end this post by saying I’m glad that Stowe Boyd invited me along and I got to talk with some great people tonight – many whom I didn’t mention.