Been a long day and I’ve worked on a reputation analysis report for a client of my own (more about that in my next post) but upon looking at Scout Labs monitor on my name and my traffic at Webmetricsguru.com here’s what I find – and tell me if you think these two charts make sense to superimpose.

Google Analytics – Webmetricsguru.com visits

Scout Labs – Any search on me.

I believe Web Analytics ought to now include buzz monitoring and provide a view where the two are superimposed – which will help to explain traffic swings in a way that referral logs usually do not.

By the way, I’ll be attending part or all of the Social Business Edge Conference on Monday – hopefully I’ll be able to post a little from it.

I’m also attending part of Jeff Pulver’s 140 Conference - but I don’t have time to attend it all – and I’m also thinking that Social Business Edge is a new conference with most of the speakers who I haven’t met yet and are focusing on something a little different.

However, I will be going to the parties that are surrounding both conferences this week.

Now, it’ll be interesting to use Scout Labs (as one example of a social monitoring platform) on both conferences – see the relative amount of buzz they get, etc.