There's an illuminating interview of Bryan Eisenberg  by Eric Enge posted on Stonetemple.com today.  I never knew Bryan was a Social worker or his brother Jeffrey was an Investment Banker before starting FutureNow in 1998.

"…Bryan Eisenberg: Future Now got started in 1998. At the time, I was working as a social worker, and before that as a teacher. And my brother decided that he wanted us to be in business together, because we didn't have a great relationship growing up, and so it may seem strange to people now that we could finish each others' sentences.

We built it based on one premise, which was, "people just aren't doing things right". Basic sales principles were not being followed. And I think it's one of our fundamental differences from other businesses, most people come to the web either for technology or marketing. We come to it from a sales perspective. The question we try to answer is how do you actually get the transaction? "

I can definitely relate to that - and my brother Norman, and I don't always get along either, but lately we've been talking business things … so maybe there's hope.