Seth Godin asks if there’s anything wrong with buying your food at McDonald’s but eating it at StarBucks (because the line at Starbucks would be too long). But it takes longer to go out to the twin arches to get the meal and bring it back to big Coffee Cup lounge than if the someone just waits on line.
The problem is not what Seth makes out of it - it’s more likely the selections for anything but coffee, tea and pasteries is so narrow at Starbucks that someone will even go to McDonalds rather than eat at Starbucks if they’re that hungry.
So what’s wrong with that?