WebMetricsGuru: Web Analytics Archives

Web Analytics Archives

Apr19	Succeeding with Web Analytics Marshall Sponder April 19, 2008 Know More: Web Analytics I was thinking about the video I just played (a few times over) and wrote about Failure = Success over at TheAnalyticsGuru. I know the video is kinda a little too smooth but I mused that, aside from the personal... Posted at 9:43 AM \| Permalink \| Comments
Apr19	Twitter for Semantic Analysis - or Social Analytics Marshall Sponder April 19, 2008 I have to admit that I'm a fan of Twitter and have been using it quite a lot both as a communications platform AND a personal diary of what I'm doing that I care to share with the world -... Continue Reading Posted at 8:56 AM \| Permalink \| Comments
Apr16	IndexTools is every bit as good as Omniture and it's free - but you can't get it yet if you don't have it Marshall Sponder April 16, 2008 So IndexTools is now Free - free is your already a client and you'll get to use Rubix soon; otherwise, the rest of us have to wait several months before we'll be able to freely deploy it, or deply it... Continue Reading Posted at 1:45 PM \| Permalink \| Comments
Apr 9	Yahoo Analytics! Marshall Sponder April 9, 2008 So it happened, Yahoo! buys IndexTools! and the Web Analytics space changes yet again. I can just imagine the problems companies have in deciding what platforms to adopt when they invest in one platform (IE: WebTrends, Omniture/Visual, Coremetrics - the... Continue Reading Posted at 11:10 AM \| Permalink \| Comments
Apr 1	Advanced Web Metrics with Google Analytics Reviewed Marshall Sponder April 1, 2008 Advanced Web Metrics with Google Analytics by Brian Clifton is the book on Google Analytics I wish I had two years ago (but he had not written it yet) and it's the one book I'd own if I was serious... Continue Reading Posted at 3:01 PM \| Permalink \| Comments
Mar27	Two Books I'm reviewing right now Marshall Sponder March 27, 2008 I was just sent Complimentary review copies of two books by Wiley Publishers - one that I didn't know about but am very interested titled Advanced Web Metrics with Google Analytics by Brian Clifton. The other book is Online Marketing... Continue Reading Posted at 10:12 PM \| Permalink \| Comments
	Review of Landing Page Optimization by Tim Ash Search Engine Traffic Analysis using ComScore MyMetrix Google Benchmarking starting now Omniture Site Catalyst New Features - part 4 - Excel Import and Export Enhancements Omniture Site Catalyst New Features - part 3 - Community and Social Media New Omniture Site Catalyst Enhancements part 2 - Video Bubbles New Omniture Site Catalyst Enhancements part 1 - Video Segmentation and Measurement March 5th, 2008 - Omniture Releases SearchCenter V3 Unica don't My thoughts about web analytics communication strategy - Eric Peterson Audience 2.0 system from Alenty.com Accenture aquires Maxamine and Memetrics. Was at the Digital Media Measurement & Pricing Summit Day 2 Will be live blogging and attending the Digital Media Measurement and Pricing Summit on 1/22 and 1/23 Web Analytics is the subject of movie - Untraceable Web Analytics Dinner with Semphonic's Gary Angel, Phil Kemelor Gatineau AdCenter Connection RescueTime Eric Peterson - Avinash Kaushik wrestling match? Web Analytics One Hour a Day with Eric Peterson - Webcast Web Analytics Platform Market Share - WebAnalyticsBook.com Web Analytics New Years Resolutions - need a plan - Gary Angel 2007 Web Analytics Stats for Webmetricsguru.com List of Top Web Analytics Posts of 2007 from Web Analytics Blogs Merging Kayak.com and SideStep.com - Compete.com Analysis shows what Web Analytics can do Ask Semphonic Analytics Seminar slides and audio now up Where to get help with Web Analytics Is Web Analytics a Drug? Crappy Metrics Google Analytics Updates allow 2 metrics to be compared side by side Web Analytics Association & Internet Advertising Bureau working together A new approach to Web Analytics Reporting - Gary Angel Attend Web Analytics 2.0 and the Web Site Optimization Ecosystem by Eric Peterson on December 11th, 2007 Web Analytics Survey - Looking Out into 2008–Take the Web Analytics Industry Survey Web Analytics Industry Shakeup Omniture - Visual Science Jim Sterne Interview at the Web Strategy Show by Jeremiah Owyang Attensity text analytics suite WebTrends Shakeup continues comScore MyMetrix API released today

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