Web analytics, web metrics, and how to use them to track and improve conversions |
Online Marketing Archives
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Feb12
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Dec23
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Heard about The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation earlier this year at Search Engine Strategies and Ad-Tech NY. I saw a copy in Barnes and Noble last night and decided to pick...
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Nov30
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Aaron Wall at SeoBook.com is saying what I've come to believe with is that contextual Advertising via AdSense is killing the Web. Essentially, people are seeing that many sites care more about advertising than content.While Google can get away with...
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Nov 8
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Wrote about RadioHead recently when they offered their “In Rainbows" album for any price (including free) you wanted to contribute, for online download. According to Comscore, roughly 3 out of 5 people who came to the RadioHead site and downloaded "In Rainbows"...
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Oct21
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Seth Godin is right when he wrote about The truth about Radiohead to continue to evolve the new music revenue model to include membership in clubs and invite only social networks.I also wrote about RadioHead recently. In other words, now that Radiohead has proven...
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Can't really say how I feel about AOL these days though laying off 20% of it's workforce seems extreme. "..In the e-mail sent to U.S. employees on Monday, AOL Chief Executive Randy Falco says that the layoffs are needed to...
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