It’s almost the end of a trip that covered London, Oslo, Grimstad (both in Norway) and back to Providence, RI, where I am as I write this post. A lot happened on this trip, which I could not really get down to write about, but as my book is nearing being sent to print, much final feedback and insights for the next book, emerged.
But here’s the Web Journal part of the post – which I write as much for myself as my readers – because there is value in recording what attracts attention.
For one thing, I just got done listening to the entire webcast recording of a Semphonic broadcast on Social CRM and Data Warehousing – the sound isn’t great, but as usual, the content is fantastic. Pretty much anything Gary Angel touches is gold, from an analytics standpoint and I’m probably one of his most ardent fans. I’m still trying to make up my mind about xChange this September, haven’t been there for a few years, but given that Gary has contributed material that makes up much of the substance of chapter 7 and 8, and fundamentally articulates some of the most important aspects of my book.
I feel it may be time for me to reenter the Web Analytics community (not that I ever truly left), even as much as eMetrics, this year, is going to take place in October in New York, and it would be strange if I didn’t try to attend it, perhaps speak at it (though it may be too late for that). Be as it may, it appears as if I should attempt to be there, being my book will be out as well.
I didn’t read as much on this trip as I normally do.
An impromtu interview took place at Heathrow Airport Friday after arriving from Norway and waiting for my flight back to Boston. A quick interview with Marshall Sponder, @webmetricsguru at LHR T3 was conducted by @Jag who runs Communities for Antivirus maker AVG.
That reminds me, I think, ongoing, I’m going to think about what the main themes of Social Media Analytics are, so when I’m asked, I’ll be able to rattle them off, more as a press clip, and save the remaining minutes to really focus in on some impromptu points to make. Well, we all live and learn.
A thought a few posts were worth noting that I read recently such as
Booming Social Media Trends to Consider
How Videos go Viral - Actually, I wrote part of a chapter on this in my book and used Sysomos MAP, to boot to track it. In my case, I took the example of the Keyboard Cat, but that part ended up being deleted due to space concerns. I guess what survived in the manuscript is what really needed to be in the book and the other stuff, got dropped out.
Financing Start-ups by Friends and Family by AVC – I have a few friends who have done this successfully and have made a few tiny investments myself into others start-ups, when I liked the concept and thought it was worthwhile.
Gary Vaynerchuk, Guy Kawasaki, Avinash Kaushik and Bill Taylor Walk Into A Bar… and it sounds like a good conference. Avinash, btw, wrote the forward to my book. Usually when Avinash Kaushik attends a conference, it’s worth attending.
So, what where the highlights of this Europe trip? Well, it’s easy to point out the main ones:
- Dinner at Giles Palmer’s house (founder of Brandwatch) in Brighton, UK on Saturday night May 21st – Brighton was a trip, and it’s always enjoyable to attend.
- The Web Science Trust Event I attended (and wrote about in my last post) a week ago.
- Meeting Mark Rogers of MarketSentinal for dinner the same day.
- Meeting Danny Dearlove of Facecount for coffee last week (Famecount has a case study in the book).
- Dinner in Oslo on Tuesday night (it stayed light till after midnight).
- Flying to Grimstad, Norway and spending 2 days working with the Integrasco team, a fantastic company. I saw first hand what they were doing and how Integrasco prepares groundbreaking reports for their mostly handset clients – a real revelation – this is Social Media Analytics, from an Analytst’s perspective, done right. So often, it’s done wrong, that when you see someone actually who knows how to build and deliver solutions, you want to scream .. Wow!
- Dinner at one of the founder’s house it the outskirts of Grimstad Thursday night …. fish was for dinner. An interesting evening.
- Traveling back to the States via Grimstad, Copenhagen, Heathrow and then Boston – 20 hours of travel.
- Finally, staying in Jimi Hendrix’s room last Monday night in London, the very first place he stayed when he got off the plane from New York, in 1966… read about it in my last post.
- Having lunch a contact at the British COI (Center of Information) – got a pretty good sense of where things are going with the Brits.
- Almost running into David Barrowcliff @dbarrowcliff . Darn, he passed me on the street, didn’t even know I was in London. Ha, small world.
There’s more I could write about, but I’ll stop here … want to enjoy what’s left of Memorial Day.






