While I was in London last week I secured Trey Pennington as our speaker for the next NY DataStories Meetup on April 15th at Hive55 on 55 Broad Street in New York.   My sense of Trey, having heard so much about him but not knowing as much as I do now – is that Trey Pennington is just the the type of influential we want speaking at DataStories.  I urge anyone who reads my blog and is in New York next week to register for this meetup and attend.

Here’s the notes from our NY DataStories Meetup page:

We figured let’s create a meetup on Tax Day. Why not? Also, we are honored to have an out of town social media influencer grace us with his presence and knowledge on social media, Mr. Trey Pennington, now at Synesthio. After Trey speaks, we will open up the room for discussion on metrics and a Q&A session. The event will be held at Hive 55.

Trey’s Bio:
Trey Pennington uses technology, marketing, and stories to connect businesses with the people they seek to serve. Trained in marketing and education (MBA, MS in Education), Trey understands the value of story. He helps companies discover and develop their core story.

Trey leverages social media to connect with audiences around the world. HubSpot ranks his Facebook profile as one of the most influential in the world. They also routinely rank his Twitter profile in the top 0.01% of all profiles ranked. Trey’s uses social media to bring communities together: since January 2009, he’s started or helped start ten Social Media Clubs—eight in the southeastern United States, one in the United Kingdom, and one in Australia. His home club now has nearly 600 members.

Trey routinely speaks to Rotary Clubs, ASTD and PRSA meetings, and at social media and marketing conferences in the United States, United Kingdom, and soon in Australia. When he speaks, he encourages audiences to use timeless marketing principles to engage with and care for real human beings regardless of the media employed—traditional or social. The valuable component is a commitment to meet the needs of people in one’s marketplace through every point of contact.

Trey is a member and former board director of the Rotary Club of Greenville, the 27th largest of Rotary’s 30,000 clubs internationally. He also serves as an executive officer on the South Carolina State Board of Nursing. He’s also Dad to six children aged 7 to 19.

Like I say – you should come to this meetup – even if you have to drop something else to do so – and I hope to see you there.