More on using Radian6 to collect Video Views

Posted by Marshall Sponder on August 20, 2009 | Link It

Noticed that Marcel LeBrun replied to my last post on Radian6 now goes where no one else has (to my knowledge) – thought I’d highlight it here.

Marshall,
You highlighted an important feature that is a significant part of our system (and not always obvious at first glance). We don’t just index content, but we also crawl and index numerous social metrics about the content and *continue* to track these metrics dynamically as they change over time. These are all the “actions” or “digital breadcrumbs” that are left behind as people interact with the content and they tell you there is attention, activity, engagement, going on with the content. And yes, we allow the user to view content and trends, not just by # of articles, but by any of these metrics which can give you huge insights as you pointed out in your post.

Also, we don’t just store the “latest counts” but keep the whole history so you can also see how the metrics changed over time for a specific piece of content or user. For example, if you see a video in the “river of news” with 130,000 views, but are wondering if the views (i.e. attention) is still accelerating vs fading, just click on the metric you want (view count) and you can see a sparkline of the views over time revealing if the growth rate has flattened or increased. Try it with a tweet, for example, and we will show you the person’s follower count as it has changed over time (which reveals interesting patterns too).

I’m glad you noticed this… our team works very hard on this capability.
Cheers,
Marcel

I noticed, and it was a sweet spot, that Radian6 captures video “views” and that is a tremendous time saver, if you ask me.  Here’s an example:

Without this feature, you’d have to open up each url, and look at it; plus, as Marcel said, the number of views is updated dynamically, to reflect the most recent information.

Impressive.   Same thing goes for Twitter Followers.

On another note, the migration of this blog  to a new hosting env was successful but there’s still some things I’m working on – and haven’t decided on – permalink mapping isn’t work the same way which affects links in Search Engines  (but most of my traffic isn’t from Search Engines) – not a big deal at this point.



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