I don’t know about you, but I personally think this is beyond exciting, and I am thrilled to see us take this (almost) final step towards full integration into Yahoo!
What is YWACN?
This is a network of third party companies with expertise in deriving insight from Web Analytics AND deploying Yahoo! Web Analytics in particular. The purpose of this network is amongst other things to help our clients get the best out of the tool – and hopefully also help us spread the gospel of YWA. It might even alleviate the stress on my personal in-box!
I can almost hear Dennis’s voice in my head as I read the beginning of his post -
We even added a few additional rock stars to that:
webanalyticsdemystified.com, semphonic.com, stratigent.com, sapient.com, purpleclick.com, thesedays.com, bitbang.it and insightr.com.
48 YWACN partners all in all – and you should be able to see (once the link is activated) a full list of YWACN partners on the YWA site. CALL them today, email them, tweet them .. heck, invite them out for dinner, they deserve it! (if you haven’t noticed, they are your new best friends)
Can I join?
Perhaps If you really excel in the field of web analytics and truly are one of those consultancies that help derive actionable insights from web analytics for your customers – we would love to hear from you.
I think the true test of weather being part of the Yahoo! Web Analytics Consultant network is going to help it’s members is the user base of Yahoo! Web Analytics – if it grows quickly – this can be a good way to bring value and spread the brand message – after all, Yahoo! Web Analytics, from what I know of it, is a superior platform (see Forrester Wave Web Analytics – Then and Now) to Google Analytics – though both are roughly comparable – it’s just that Google has such a large user base – it’s difficult to make much of a dent in it – even when the product is better.
We see that with Search – there are better search engines than Google – we know this – yet the habit of using Google remains, and for many reasons, they have won the search wars – and to a large extent, the Analytics wars – at least, at the low and mid level tiers.
Perhaps, the Consultant Network will steal some fire from Google Analytics – and put more of a focus on Yahoo! – let’s hope so, anyway.
” ….. a karaoke-infused roadtrip across America, starting in San Francisco, California, and ending in Montreal, Quebec. The goal is to bring music, whuffie and conversation on how to change the world along with us. We are Tara Hunt, Tony Bacigalupo, Emma Persky, Alex Hillman, Karen Hartline and Ridley the Pug.” Website:http://www.whuffaoke.com
I was hoping to continue my conversation with Brian Simpson (from last night’s event at #Hyatt4Good Tweetup Tour – New York City where Brian and I spoke at Social Media and the Roger Smith Hotel, budget, best practices and success metrics. I’m thinking an article at Entrepreneur.com on Social Media success metrics for small businesses, using Roger Smith Hotel, might be a good article to write.
However, as you can see from the video, below, the atmosphere tonight, was much more playful and expressive – and outdoors.
I didn’t sing, and planned to leave earlier, but the songs were so good – I stayed to just to listen to them – and the crowd, a mixture of friends of mine and total strangers, many passing by on the street – gave me the thought that Whuffaoke, in a novel way, dissolved barriers between groups.
Except for the one time I spoke to Tara Hunt, at the opening of New Work City, I’ve totally missed talking to her – and I did want to, about her new book, which I haven’t yet read, but plan to.
Most of my readers don’t know this, but i was one of the attendee’s to the very first Affiliate Summit at Baruch College in 2004. Since then, I haven’t attended one, but I’m looking forward to the sold out conference on August 9-11th. I’ll also be attending LeadsCon East the following week, at the Marriott – live blogging it all while I find out the most interesting, I think, bits of information and news which will show up here, at Webmetricsguru.
The sessions I plan to cover include:
Day 1 -
Getting Noticed FAST
Session 1c
Location: Classroom C – Concourse A
Time: 12:00pm-1:00pm
Regardless what your role in the industry is, it’s important to be noticed within the industry. Learn the networking and social media techniques that make it possible.
Personal Branding 2.0
Session 2b
Location: Classroom B – Clinton
Time: 1:30pm-2:30pm
Everyone knows the power Twitter, Facebook and social networks have in today’s online marketplace. How can building your own personal brand help you increase traffic and exposure?
This is a networking social event open to all Affiliate Summit attendees to get together for drinks and conversation in a non-club atmosphere. If your preference is to turn the music down and the lights up, join us to meet new people and create new business opportunities.
Day 2
Opening Remarks & Keynote
Location: General Session Room – Grand Ballroom Suite
Time: 9:45am – 10:45am
How to Monetize Your Site with Widgets
Session 4b
Location: Classroom B – Clinton
Time: 11:30am-12:30pm
This presentation will discuss how to enhance your site using various widgets, what works and what doesn’t, and how effective different widgets are to your site.
Web 2010 – Ten Trends Defining Your Future
Session 5c
Location: Classroom C – Gramercy
Time: 2:00pm-3:00pm
As the internet becomes the critical hub for all business and personal communications, discover ten trends that will allow businesses and individuals to differentiate themselves and succeed online.
The Conversation Prism v2.0
Session 6b
Location: Classroom B – Clinton
Time: 3:30pm-4:30pm
We will observe, analyze, dissect, and present the dynamics of conversations, how and where they transpire – becoming digital anthropologists in the process.
Intium Services Party Sponsored byClick Progression, Intium Services
Location: Ultra Nightclub (37 W 26th St., New York, NY. 10010)
Time: 8:00pm – ?
You come to Affiliate Summit for the best networking and more. Shouldn’t you get the best once the show floor closes? That’s why, to celebrate the launch of the best affiliate management solution, Click Progression, Intium Services is granting VIP access to one of the most exclusive New York nightclubs experiences – Ultra. We’re rolling out the red carpet with a premium open bar and LA DJ Solomon spinning the hottest tunes. You’ll take home fabulous gifts to remember us by, but it’s sure to be an evening you won’t forget. All the VIPs will be there; will you?
Profitable Performance Marketing: More Money for You
Session 7c
Location: Classroom C – Gramercy
Time: 11:30am-12:30pm
Presenting actionable items for 7 main topics, including social media, negotiating, points of sale opportunities, content that pulls, partnerships, prioritization, and the expense of inefficiency.
The Truth About Coupons
Session 8c
Location: Classroom C – Gramercy
Time: 2:00pm-3:00pm
The current economy and the sophistication of online shoppers has created the “perfect storm” for online coupons. Come see how they can be effective for your program.
Today, we are launching the Yahoo! Web Analytics Consultant Network (YWACN) (please note that the link might not be active just yet).
If you really excel in the field of web analytics and truly are one of those consultancies that help derive actionable insights from web analytics for your customers – we would love to hear from you.
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=38d51c16-63ac-4b08-a741-6271290abdbe)
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=2a27261d-801f-4da7-bd45-3513ce74e580)
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=b869e06d-ecd5-4eeb-9c95-afcd3fcf5d7b)
