Here’s two pieces of news – 1) Mogulus Rebrands With A Killer Domain: Livestream.com- but Mogulus/Livestream is powered by WOWZA, and I Interviewed  Dave Stubenvoll and Alex Dobrushin of WOWZA media last week at Streaming Media East show where they were presenting new developments in their streaming Flash and Rich Media Server, which, as they described it, is pretty amazing.

Actually Dave Stubenvoll told me he’s a “Serial Entrepreneur” and that he feels he’d be no good in a regular job, his job is to innovate, try new things, and he’s got a pretty impressive record.

Anyhow, on the subject of Entrepreneur-ism – 2) an article of mine -  identify and Turn Conversations Into Sales was just published this morning -  I painted a middle ground where Search and Social Media can play together – mutually reinforce one another - and, in fact, are becoming part of the same thing, more and more.

“…Conventional keyword tools are a good place to start finding conversations. One good place to look for keywords is in your own product pages. Google’s keyword tool is good at picking phrases from any page, but it doesn’t help with social media. A keyword phase is not a conversation–it’s the words around a keyword that tell the most about what someone wants, not the keyword itself. Search engines can, however, extract terms that are good ways to find conversations between your potential customers. The key is to figure out where these conversations are happening and become part of them. Techrigy SM2 is an extremely powerful social media monitoring tool that can help you do just that.”

Enjoy – I am, I get a high every time one of my articles is published.