Leveraging Blog Advertising - thoughts about it

Posted by Marshall on November 06, 2008 | Link It

Thinking about the motivational videos I put up here, last night and this morning, with Gary Vaynerchuk, see Gary Vaynerchuk Videos from Motivational Meetup - 11-5-05 (a few more are waiting to be uploaded with Dennis Mortensen from Yahoo! Analytics, formally IndexTools).

Gary said if you had 2500 visitors to your site per day and you worked that well,you could live off the income, but it takes a lot of work, time and patience.

Typical advertising is far more expensive and probably less effective to select, niche audiences, than blog advertising, when we work it, ourselves.

Gary V spoke of his own wine site, and it’s success, and how he was dismissed early on, and still is by the likes of Zagat, who “don’t get it”.

Thinking about www.artnewyorkcity.com, for this, but this blog, too.

It takes time, and a lot of work, face to face meetings, actually.

Ha.

But, this says, to me, blog advertising has a bright future in this market, if you (me) can leverage your own Brand.   To further expand on this - I believe as the market continues to get tighter and tighter, over the next two or three years - blog advertising will come into it’s own in a big way - it makes perfect sense to me - and there will be analytics to tie it all together.

By the way, I wrote this entire post while walking to work this morning, start to finish - and I only slowed down, slightly.   To me, the iPhone has accomplished what I dreamed it would - a live blogging device/platform that allows me to post my thoughts from anywhere.

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