Linkfluence Interview at Personal Democracy Forum After Party

Posted by Marshall Sponder on June 23, 2008 | Link It

While I was at the Personal Democracy Forum After Party tonight I spoke to many people, including a few employees of Linkfluence, research software used to categorize websites for political affilation. 

You can see an example of Linkfluence software at work in the Presidential Watch 08 website

I found the software interesting in it's potential use to categorize websites as Democratic leaning or Republican leaning before they declared themselves – mostly by looking at backlinks and where they go and analyzing textual content of the pages.

I don't think the charts reflect traffic, nor can they, at this point – but I can imagine several enhancements which, could improve the software.   I like what I saw, though.

Looking at the Trends for Obama vs. McCain, right now, Obama wins, but it's closer than one might think – and it will be very, very interesting to watch this trend chart change after Labor Day and into October 2008.

I believe Technology will have a strong inpact in this Presidential Election – but I don't yet know if it will alter the outcome – that remains to be seen.

Here's video I took tonight about Linkfluence at #pdf2008 

 



Post comment as twitter logo facebook logo
Sort: Newest | Oldest




UPCOMING SPEAKING

The inaugural Social Media Analytics Summit is the first ever two-day business conference with a complete focus on social media analytics. Social media analytics enhances customer service, improves brand and reputation management, and measures overall social media success for businesses