Going to a demonstration of 3d stereoscopic hd televison on Thursday, May 1st at Sobel Media and a Web Analytics Wednesday at Avenue A/Razorfish

Posted by Marshall Sponder on April 27, 2008 | Link It

Actually, I have a really hard time getting up early enough, or forking over 50 bucks to get in, but I will for Bill Sobel, this time, because I want to see the newest 3D Television experience -

 

 

 

 

"…. Quantel was displaying Pablo, the world’s first 3D HD post-production system. According to Horton, every major sports broadcaster in the world stopped by the Quantel presentation, and many were so impressed that plans are already in motion to have pilot transmissions ready by month’s end.

“This time last year, the whole stereoscopic thing was really kicking off with Hollywood and that’s picked up momentum,” Horton explains. “Subsequently, the broadcasters have come on board with it as well. This is really a generational change. This is as big a change as black and white to color.”
 

"Enhancing the consumer video experience"

featuring a demonstration of 3d stereoscopic hd televison 

and discussion  presented by our friends at quantel corporation


 I'm always curious about how good it'll be – there's only one way to find out – I just better make sure I can get up at 5:30AM – so I get down to W43rd Street by 7:30AM on May 1st – not an easy feat as I'll be out the evening before partying at Web Analytics Wednesday (and passing up a SEMPO meeting) with Eric Peterson:

Events in New York

If you live in New York please join your fellow web analysts at an upcoming local event.

The next Web Analytics Wednesday will have Eric Peterson speaking and presenting at the Avenue A | Razorfish offices in Midtown Manhattan.

MANDATORY – Please register at least 24 hours before the event. April 29th, 2008 at 6:00PM EST so that I can get your name on the list with building security.

Please join the Web Analytics Wednesday NYC linked in group http://www.linkedin.com/e/gis/72613/16F0D258FBDE

Host:
Joel Collymore and Derek Montiverdi (Email)
Date:
Wednesday, April 30, 2008 at 6:00 PM
Venue:
Avenue A | Razorfish Office 19th floor
Address:
1440 Broadway, New York NY (Venue | Map | Group)
Sponsor:
Event sponsored by Avenue A | Razorfish
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Search Demand and why Keyword Search doesn't always work

Posted by Marshall Sponder on April 26, 2008 | Link It

I wrote two posts over the last day or so that describe interesting problems with search engines – in the first place I noted that People Search Less for what they’re not interested in.  That's right – no matter how optimized you make your site and how well  you do in search results – if people aren't that interested, and they aren't as interested in buying houses right now, then all the optimization in the world is not going to sell you more houses, or house plans, etc.

In fact, Hitwise was able to show something I was privately telling my clients for quite some time – getting the search results is just the first 25% of making a sale, or even less  – it's what happens after a visitor arrives on the site that really matter – but in the case of things like "house plans" or "houses" there really is lower demand and there fore, traffic will go down on searches related to "houses" because it must go down – people don't want to eat a lot more food after they've just eaten – or, you can't sell house plans to people who are losing their homes, when there's over a years worth of new homes that can't be sold right now and are depreciationg in value.

Look, if you don't belive me, look at this chart (below)

 
House Prices.png

 

Not sure if less searches led to lower prices on houses or the other way around – but you can see the two are co-related.  I'll leave it at that.

Also, I wrote another post about Keyword Search sucks according to TechCrunch – and it does.  So, people aren't looking because they can't afford to – and then, when they do look, the termonology doesn't match up well with teh content up there, on the web.

This was very much on my mind (esp the first post I mentioned); but I took a break from it and dropped off a painting of mine to a gallery in Brooklyn – here's a movie I made of my analytic impressions of the day:

 

Filed in Search


Social Media Mafia Sitdown Dinner on 4-24-08

Posted by Marshall Sponder on April 25, 2008 | Link It

I went to the Social Media Mafia "sit down" #NYC at Trattoria Dopo Teatro which was hosted by Chris Hambly.  I had not planned to stay more than 2 hours but ended up staying at the dinner almost twice as long and making many new friends – some who I also saw tonight at a PodcampNYC party in Dumbo.

I also made 4 videos of the dinner last night – which are all being streamed from WaaSocial.webanalyticsassociation.org.   There's a lot of good stuff in the parts of the video that make them worth listening to, I feel – so I've embedded all four parts of yesterday's dinner below:

Here's Part 1

 

Part 2

 

Part 3

 

 

 

Part 4

 




UPCOMING SPEAKING

The inaugural Social Media Analytics Summit is the first ever two-day business conference with a complete focus on social media analytics. Social media analytics enhances customer service, improves brand and reputation management, and measures overall social media success for businesses