I guess this puts a dent into Microsoft's acquisition of Yahoo .. just a mistake though -but fun, when, according to TechCrunch - Yahoo “Refunds” Disappointed Search Advertiser $9 Billion. Now, That’s Customer Service!
Ha, ha, too bad its not true….
Despite the decent first quarter earnings it announced yesterday and all the progress it claims to be making in closing the search marketing gap with Google, Yahoo still has plenty of advertisers unsatisfied with the return Yahoo gives them on their search marketing dollars. One of them (name redacted) sent us the correspondence below from Yahoo Search Marketing, which he received after closing an account and requesting a refund of the remaining $375 balance."
I guess someone at Yahoo! must have been operating on automatic since they wrote the customer with this reply to an inquiry:
From: Yahoo! Search Marketing
Date: Thu, Apr 17, 2008 at 9:36 AM
Subject: Re: Case #1604XXXXX
To: XXXXX@gmail.comApr 17 2008 09:36 PT
Hello AXXXX,
As you requested, we have completed refunding $8,962,385,800 to your VISA ending in 7134. Depending on your bank, you should find this refund reflected on your next credit card statement.
This transaction is also reflected in the Billing Transaction Detail Report, available in the Reports section of your account. You can find this report by doing the following:
1. Log into your account at the following link: https://login12.marketingsolutions.yahoo.com/adui/signinXXXXXX.
2. Click the Reports tab.
3. In the Financial Reports area, click Billing Transaction Detail.Sincerely,
XXXXX Smith
Customer Solutions
Yahoo! Search Marketing
Darn, why can't that card be mine?
Despite the decent