It's clear Twitter is changing the way events happen - allowing interaction during an event in an unscripted way that was probably not possible before and I wrote about this phenomenon in

Zuckerberg-Lacy interview @ SXSW: Sarah’s not a Geek

But I didn't really have any footage of the interview - to see what got everyone so upset and now I have a link to footage of the event - (but not the entire interview - just parts of it).

The end of the interview looks awkward - but what's more interesting is the number of people who were listening to the accounts on Twitter and interacted in real time as the interview was progressing.

I wonder if the US Presidential Election in November is going to play out differently because of Twitter.   You can already see how the primaries are occurring in a different way due to all the social media that's present now that hardly existed 4 years ago.