I wrote about IncrediMail last week in a post titled Banned from Google AdSense - IncrediMail Poll (I added a poll at the bottom of the post that's still up, btw) and today in TechCrunch I read that IncrediMail Gets A Stay Of Execution From Google - but now, the reason for being banned is suggested with some certainty:
"… What happened? Neither side is going to say. But it’s a safe bet that some significant level of click fraud was occurring on IncrediMail; it’s the only obvious reason Google would have to ban them.
Will IncrediMail’s stock price fully rebound? I’m betting it won’t - investors are all too aware, now, of IncrediMail’s reliance on a single revenue partner. Keep an eye on the stock
and we’ll see if I’m wrong."
