Could Google become Big Brother by 2014 much in the way 1984 envisions "Big Brother"?  It's not so far fetched… in fact, what we dream up, often happens and Corey Doctorow has created a plausible reality … something that "could" happen  and that might actually be on the road to happening now in "What if Google Were Evil"? or Scroogled.

"…The marvels of modern technology," said the woman, shrugging at a nearby sign: Immigration—Powered by Google."

In the story, which is not so far fetched, the government finds it can't do search as well as Google and just ends up using Google to power it's own Immigration Screening.

"…Tell me about your hobbies. Are you into model rocketry?"

"What?"

"Model rocketry."

"No," Greg said, "No, I'm not." He sensed where this was going.

The man made a note, did some clicking. "You see, I ask because I see a heavy spike in ads for rocketry supplies showing up alongside your search results and Google mail."

It doesn't take much imagination to see where this all goes:

"…We brokered a compromise with the DHS," she said, reaching for the milk. "They agreed to stop fishing through our search records, and we agreed to let them see what ads got displayed for users."

"…The courts won't let them indiscriminately Google you. But after you're in the system, it becomes a selective search. All legal. And once they start Googling you, they always find something. All your data is fed into a big hopper that checks for 'suspicious patterns,' using deviation from statistical norms to nail you."

It's not reality, and it's a writer's job to create viable realities - this is a viable reality … like a bad dream…. Google's Search Technology and Ad Network makes us slaves…and the tools are in place to do it, and I wrote about this year and last.

For one thing, Google now keeps 18 months of your Search and Web History - and with DoubleClick, they know almost everything your doing on line as long as the ads and banners are served by Doubleclick or part of their network - including behavioral targeting.

Google is also trying to buy part of the 700 MHZ Public Spectrum that's being auctioned off soon and coming out with a Google Phone one of these days.  There's also a Google Virtual Reality World (Hello World) coming out soon and an in World game advertising network, as well as print and online advertising and even Radio Advertising.

At the backend, Google's infrastructure and search technology is able, more and more to connect all of this activity together with the individual who generates it … meaning they know more about you and me than any other entity.   

If Google were to buy Experian or another Credit Rating Agency (maybe they don't even need to since they already know most of the details about you) they'd have an even fuller picture of your credit and work history.

It would not be so far fetched to see the CIA and FBI interested in having Google connect all that information up for individuals, do a mass search accross the data warehouses that are created by Google for those agencies, and start ferreting out individuals that fall into certain "suspicious patterns".  In fact, the Wire Tapping programs that are going on now for calls that originate outside the US, are dry runs for this kind thing, down the line.

The Wiretapping information isn't that good now, as it's just keyword based, but with Google's extensive collection of information, to put context against any wiretapped information - it's not that far fetched that Google, would end up becoming the partner, and a de-facto, unofficial arm of the intelligence community of countries it operates in.

Now, is that going to happen? To some extent, yes, but maybe not to that extreme, or in quite that way.  

I have nothing personally against Google, in fact, I like Google - but lately, they've become too imperialistic and they're turning off people.  People are scared of what Google is becoming.