Quarterlife - why not just forget about Television and make your program for the Web? Quarterlife is
" a show about a group of twentysomethings coming of age in the digital generation. And a social network about what it means to be creative, to pursue a passion, to make a difference in the world — or just to find a place in it."
Here's a video trailer link for Quarterlife which I can't embed here. I found out a little more about Quarterlife from "Quarterlife" a Done Deal with MySpace TV in The Alpha Marketer written by Gary Bourgeault on Know More Media, the same network that publishes my blog.
"…The story is about how "magazine editor and writer Dylan Krieger sends her friends into fits when they discover that she keeps a rather insightful video blog about them on a Web site called 'quarterlife.'"
The show will be presented online in six short-form episodes, which will be uploaded to MySpace TV on Sunday and Thursday night, starting on November 11.
Included in the initiative will be a second site called quarterlife.com, which will be unconnected to Myspace, but will still be used to promote the show, and other purposes as well."
Besides reminding me of LonelyGirl15, who I wrote about last year, I'm feeling that we're beginning to see the end of Television as the dominant medium for which a half hour or one hour weekly show is created for.
Right now you take programs created for TV or Cable and they end up on the Web, on some one's site, on YouTube or on a Broadcast Channel's website, or a website connected with the program. But in the future, might we just bypass Television and Cable altogether and go straight to the Internet?
What about if the future of Television is the Internet and time-shifted content…. hmm. For one thing, if your "TV Set" or whatever it's called in the near future, is trackable as a referrer drawing content from a network feed, you'd have the kind of overall metrics/analytics on viewership, at least by show, that is still lacking now…it still has to be estimated based on samples of people who have devices in their homes, hooked up to their TV/Cable that records what they're watching.
But my guess is that content, along with the actual way it's received, are moving away from a broadcast model and into a 2 way or even peer-to-peer topology - where we both get shows produced for us, which you can pull precise metrics on.