Google is expanding all over the place, like a modern day version of "The Blob". Maybe it's a good thing- now Google has reportedly bought GrandCentral (no, not the train station …. the service provider that replaces all your phone numbers for one phone number that stays with you even if the rest change) according to Om Malik.
"..Many have been wondering why the search giant is buying this start-up?
“GrandCentral’s message of One Phone Number, for life also fits nicely with Google’s aspirations to be your one mailbox, and online identity resource,” writes Alec Saunders. Though, I think, this would be Google’s attempt to add more oomph to the Google Apps, integrate GrandCentral and make them more useful for small and medium sized businesses, without disrupting their existing voice infrastructure.
You can read why it would make sense by visiting this hand-on review over on Web Worker Daily. Also, from the archives: Our previous GrandCentral coverage. "
So … we're going to end up with one of everything - one phone number, one email address, one social security number (which most of us already have) and so on.
I looked at GrandCentral last year but never tried it.
