I did not get a chance to write about it yet, but Avinash Kaushik, a fellow member of the the Board of the WAA, did – just as the Google Analytics V2 update was released.  

I managed to get a fair number of gray and light blue Google Analytics t-shirts at Emetrics this week to take home.

Getting insights about the data is greatly helped by the Google Analytics V2 Upgrade and here's an example while talking about Spiderman 3 at the Emetrics Summit post I wrote just the other day:

My Spiderman 3 post is a week old, while I'm measuring an entire month – yet my traffic from the blog post listing on the second page of Google for "spiderman 3" has shot ahead of any other keyword traffic I got over the last month.

There's so much information in Avinash's post on Google Analytics V2, I won't go over it here – just read his post, and the comments too (as there's a lot of comments and good info therein).