Dave Young at GrokDotCom, who work with Jeffrey and Bryan Eisenberg (or, is it Bryan and Jeffrey – not quite sure) writes about subliminal messages, are how subliminal stimuli are very powerful and shape our future perceptions and ideas.
Dave Young's point is that a website gives off subliminal messages that may fight or augment the conscious messages the business is trying to put forth.
"…Done with dinner, we've beached our stuffed selves onto the furniture at the hotel and Bryan says, "You've got to see this YouTube video on subliminal advertising." What brought that up? I hand him my MacBook and he quickly finds the video. Pretty cool. It all makes sense now."
Here's the Video (below):
"..Gore told reporters Tuesday, "I've never seen anything like it. I think it speaks for itself." When asked whom he felt was responsible for the "RATS" message, he replied, "That's obvious," but did not elaborate on whether he was referring to the Bush campaign or the RNC."
"..We all know the results of the 2004 American presidential election by now. We’ve read about it online and in newspapers, viewed it on television and listened to reports of it on the radio. This week, though, Limelight looks at the effectiveness of political advertising – just how did Bush get his message across more effectively than Kerry?"
"…Brain scans have shown for the first time that subliminal advertising can be an effective means of getting a sneaky message across.
Simple messages flashed up before the eyes of volunteers were unconsciously registered by the brain, research showed.
An fMRI scanner recorded extra brain activity whenever an image was shown for a moment, even though the viewers were, at a conscious level, unaware of what they had seen.
The study suggests that George Bush was on to a vote-winner when his campaign team used subliminal advertising to brand Al Gore a rat in the 2000 American presidential elections.
The advert was pulled from the screen when it was realised that the word “rats” was being flashed up for a thirtieth of a second. Research at University College London reveals that such messages are absorbed by viewers. The key to the message being unconsciously understood, the study showed, is that the image reaches the retina and that the brain is unencumbered by other tasks.
When viewers were concentrating hard on another visual task, subliminal images of household objects failed to be registered by the brain. Behador Bahrami, who led the research, said: “What’s interesting here is that your brain does log things that you aren’t even aware of and can’t ever become aware of.
“These findings point to the sort of impact that subliminal advertising may have on the brain.”
assimilated to the conscious mind. Subliminal Messaging (Advertising) is a from of Suggestion.