This is the first session of the day - I'm located in a press room and watching the conference on a screen - the place is packed.

Trends and Numbers - where is it all going
This session lays the groundwork giving you the numbers you need to understand how to take advantage of Virtual Worlds today.  We'll also look at forecasts for where Virtual Worlds are going. What are the growth projections?  And what are the factors that will promote or inhibit growth.
- Chris Collins, Business Analyst, Linden Lab
- Sibley Verbeck, CEO, The Electric Sheep Company
- Joe Laszlo, Analyst, Jupiterkagan
- Steve Prentice, Distinguished Analyst & Chief of Research, Gartner
- Justin Bovington, CEO, Rivers Run Red
- Daniel Terdiman, Senior Writer, CNET News.com (moderator)

Finding the money to spend on Second Life – not recommended to spend a lot on it yet – think of it more of a research project..

Audience asked about tracking user behavior and was referred to the following session.

Where’s the ROI?   The appeal of Virtual Worlds is community not 3D and Second Life is not the only Virtual World out there.

I was busy setting up and tried to just take it all in - I met many people on this panal last night at the VIP Kickoff party that I covered at Virtual World 2007 VIP Reception at the Millenium Hilton.