For my last post of September 06, a link to an article on Vertical Search creating a challenge to Google down the line.

I understand there will be a free webinar on the ROI of Blogging that anyone can sign up for – I’ll try to attend and looks like something many people would benefit from.

Next Tuesday, October 3rd, from 1:00pm-2:00pm EST we will be hosting a webinar on the ROI of Blogging with Charlene Li of Forrester Research.  This webinar will help you gain an understanding about the benefits, costs, and most importantly, the risks of blogging.   Sign up now

Lee Odden has been testing a new product called FeedAdvertising.  I looked at the 5 minute tutorial and it’s really cool.  You do need a WordPress blog to use it though…that would work well for my www.ArtNewYorkCity.com blog which is on the Syntagma Web Magazine network and would work for Howard Rheingold ’s www.smartmobs.com site but would not work for KMM’s blogs, like Webmetricsguru.com because WMG is running on Moveable Type.  It also would not work for Blogger blogs like Amy Crehore’s but I wish it would work on all the major blog platforms.  Maybe it will in the future.

"This is a service that allows you to monetize your RSS feeds with ads. Text Link Ads will sell the ads for you, or in my case, I just put in ads for some things I’m doing with Marketing Sherpa. You can do it either way or both."

Just watch the tutorial and you’ll get the idea.  I think the point of using FeedAdvertising is that many people read RSS feeds in their Feed Readers, like Bloglines – these people will never go to your site and see your AdSense ads, or similar types of ads from other services because they don’t go to your site.  Great Idea!