
The Shakeup / Shakedown at WebTrends continues according to a post by Eric Peterson in www.WebAnalyticsDemystified.com titled The bleeding at WebTrends continues …
"...The latest casualty is the company’s Chief Marketing Officer, Tim Kopp, who according to very reliable sources has “decided to move on” from WebTrends as well, as well as several of Tim’s senior lieutenants.
Having met Tim on a few occasions I have to say this is a huge loss for a company that just sustained (or perhaps inflicted) huge losses. Having been on the company’s board of directors, Tim had an understanding of the space that was rare in this industry. His hand in the MarketingLab 2 release was apparent, and his enthusiasm for the sector will surely be missed."
My guess, now, is that WebTrends was not growing fast enough.








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