Reading iPod Touch Commercial - Democratized Creative Hits Prime Time reminds me of how boring most commercial advertising is, including corporate PR.   And yet, when you have enthused fans creating content that is authentic, it can go over much better, like the iPod Touch Commercial that was created by an 18 year old Apple fan Nick Haley from the UK.

I don't know if all advertising can be user generated - but I bet a lot more of it can be.   And it also reminds me of how squalid corporate messaging can be, and I have a personal experience with that recently - but won't give the details.  Suffice it to say that I'm in the process of writing an paper for an academic publication - the paper would be a collaboration with someone else, however, it's based, partly on corporate work.

As soon as we brought in corporate messaging - the proposed had many more restrictions and probably won't be half has good, when published, than were we allowed to write the thing the way we'd like to, but can't.

I understand the need for corporate messaging, but I also understand that most people, including those making up the branding, as consumers - are turned off by the very messaging they're creating.  

Anyway, getting back to the iPod Touch Commercial - it reminds me that I bought an iPod Touch recently and did not have much time, till tonight, to do anything with it - but I found, again, that while the iPod Touch is much closer to a full laptop or desktop experience, it falls short in several ways.   For one thing, I literally can't blog with it - I can't log into secure sites using the iPod Touch - and I tried several times.

Also, it's still pretty cumbersome to type - and I wish a convertible keyboard that is portable could be plugged in, when desired.  

Finally, while the iPod Touch and iPhone give the illusion of a fully enabled internet interface, they fall short - I think it gets halfway there - but I'm still trying to decide how much to put on the iPod Touch and what the content is going to be.