I have not reviewed the book and I’m not a programmer, so I can’t tell you that “Professional Search Engine Optimization with PHP" is any good or not - but given what I have seen of lousy SEO many web design companies produce ….it’s gott a help them, it certainly can’t be much worse than what is being produced by many firms today.
I got wind of this today from Revenews:
"
It was written by Jaimie Sirovich from SEOEggHead.com and veteran developer and book author Cristian Darie.
The book covers the following topics:
- basic SEO concepts
- building search engine friendly URLs
- content relocation and the HTTP status codes
- duplicate content
- on-page optimization using HTML and JavaScript
- web syndication and social bookmarking
- discussion of black hat SEO
- IP cloaking, geo-targeting, and IP delivery
- enhancing existing websites for better Search Engine performance
- a complete case study demonstrating an optimized e-commerce catalog
I will order a copy and write a review of it - but I’d get every developer I work with to buy their own copy.