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Oct20
Google Quality Score for PPC Ads

It's a good idea to ask a human being what they think and not relay just on Google's algorithms to decide if content is effective or not (or if it's good content).  It looks like a version of "rate this ad" will be deployed soon on Google AdWords.

 

was-this-link-useful.gif

I think asking the searcher to decide if any link is useful brings  information that comes of human beings interacting with content - it's going to improve paid search results.  Hmm...think they can do this for Organic search results too?    

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1 Comments/Trackbacks




Hmmm...

So who's going to have access to this data? As an advertiser - I'd sure like to know what quality score my ad currently has.

Do you really think Google would ever give their advertisers that information?

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