Traffick Blog has comments about Microsoft AdLabs Demos - the same ones I have written about in detail here. The blog posts seems to like the Search Funnel tools mainly
"Search funnels" is fascinating - making public the data on what else people search for after an initial search. For example: 1.2% of users search for "eBay" after searching for "thong". Another 1.1% search for... well, I can't say. But honestly, people. This is not a frivolous example, but rather, tells you something important about search behavior. It's volume driven. Try something relatively popular like "contact lenses" - there isn't enough data because it's not a popular enough search term. But "thong"? Plenty of info on that!
That was an interesting comment - try searching on "thong" next time I get a chance using the search funnel tool.
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