
Just how much of the worlds' wealth is tied up in Blogs today and how do we measure that wealth?
According to Roland Piquepaille
Assuming that 10 million blogs are active and that 10% of bloggers pay an annual fee of $50, this represents a worldwide annual market of $50 million for all the companies selling blogging tools.
Of the 1,205 people who answered an informal survey in November 2005 — honestly or not — 45 bloggers reported an income in excess of $10,000 per month, while the vast majority was earning about $10 per month.
In Dave Taylor's column in his Intuitive Life Business Blog, "Debunking the myth of Kryptonite Locks and the Blogosphere"? In a interview with Donna Tocci, Public Relations Manager for Kryptonite, it was mentioned the company was not really affected by the attacks of the bloggers. But simply put, it takes some days to define a plan for a lock exchange program.
I'm not sure we can measure the economic impact of blogs yet - but I think many of the metrics could be in place in the next year or two that would enable us to do so. At the same time, there are more and more blogs - and more and more Blog Ads, and more traffic being driven by blogs.








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